Name a chips or crisps brand

November 1, 2026 · Daily Dive #109

Explore 2,695 recorded answers and their points for question 6 on November 1, 2026.

Current edition7 questions · 28,774 recorded answersNext edition

2,695 recorded names on November 1, 2026, 2,605 at 85 or higher. The highest recorded score on this question is 100.

Picture the packaged-snack aisle of a supermarket, the rack beside a till and the vending machine in a station, then read the names printed largest on each bag. Any commercial producer of packaged fried or baked snacks counts, from multinationals down to tiny local fryers; homemade batches and generic flavour words do not.

2,695 recorded answers2,605 at 85+ points100 highest recorded points
  • One in a Krillion1100 pts
  • Deep Cut2,60485 pts
  • Rare7760 pts
  • Schooler930 pts
  • Plankton410 pts
06

Recorded answers

2,695 recorded answers

How to approach it

Treat this as a breadth-of-memory exercise rather than a knowledge quiz. Begin with packets you have actually bought or seen in the past few years, because everyday exposure yields names fastest. Then widen the map: producers from your own country, then from neighbouring ones, then from regions you have visited or read about. Change the retail channel next, since discounters, petrol stations, airports, specialist groceries and online importers stock labels the big chains never carry. Finally switch the mental template, because surnames, invented words, numbers, letters and place references all conceal brands you already know. Jot down every candidate without judging how obscure it seems, then submit the strangest one you are sure exists, as the scoring rewards picks few other players will have written.

Get a hint

Start from places rather than from memory: the shelves of a supermarket, the rack by a till, a vending machine and a corner shop all hold packaged snacks whose front-of-pack name is the brand itself.

A little more

Push past the household giants and think of shop-own labels, small regional fryers and imported bags sold in specialist groceries, since the more local and less advertised a name is, the rarer your pick becomes.

One step further

Study how such names are built as well: some are family surnames, some are invented words, some point to a flavour or a town, and a few are just numbers or single letters.

Reveal answers 2,695
  • IPSDeep Cut85points
  • IronMaxxDeep Cut85points
  • IrvinsDeep Cut85points
  • IselitasDeep Cut85points
  • Island MunchiesDeep Cut85points
  • Isle of fruitDeep Cut85points
  • IsolaDeep Cut85points
  • Issa'sDeep Cut85points
  • Italy-DDeep Cut85points
  • IWON OrganicsDeep Cut85points
  • J. GarcíaDeep Cut85points
  • J. HiggsDeep Cut85points
  • J&MDeep Cut85points
  • Ja'asDeep Cut85points
  • Jack'sDeep Cut85points
  • JackerDeep Cut85points
  • JacketsDeep Cut85points
  • Jackson'sDeep Cut85points
  • Jacky JackyDeep Cut85points
  • Jaga PokkuruDeep Cut85points
  • JagabeeDeep Cut85points
  • JagalchiDeep Cut85points
  • JagarikoDeep Cut85points
  • JAJAJADeep Cut85points
  • Jan ZykmundDeep Cut85points
  • JansDeep Cut85points
  • JapotaDeep Cut85points
  • Jardin bioDeep Cut85points
  • JawsDeep Cut85points
  • JaxDeep Cut85points
  • JaxxDeep Cut85points
  • JaysDeep Cut85points
  • Jean d’AudignacDeep Cut85points
  • Jeff Foxworthy'sDeep Cut85points
  • Jenni's KitchenDeep Cut85points
  • Jensen's OrchardDeep Cut85points
  • JersikaDeep Cut85points
  • JettersDeep Cut85points
  • JetZDeep Cut85points
  • JicaChipsDeep Cut85points
  • Jimmy'sDeep Cut85points
  • JinglesDeep Cut85points
  • JjangguDeep Cut85points
  • Jo ChipsDeep Cut85points
  • JoannusmolenDeep Cut85points
  • Joe ChipsDeep Cut85points
  • Joey ChipsDeep Cut85points
  • JohanningDeep Cut85points
  • John & JohnDeep Cut85points
  • John FarmerDeep Cut85points

Why these answers count

The reveal produced a single 100-point name and then a vast plateau: 2,586 answers at 85 points against just 77 at 60. That distribution says the field is wildly fragmented, so nearly any genuine brand settles into the top band and the real risk is not being too obscure but being too obvious. The 85-point group shows how little the details matter: a numeral-led curiosity such as 4700BC, a national-market label like 42 degrés, a letter-and-digit oddity like 3D's and a tiny regional outfit such as A Casa Vella were all scored alike. Legitimacy, not fame, is what counts, since a bag imported from a small country and a mid-sized domestic producer are handled identically provided the name is real. The practical lesson is to steer away from the handful of multinationals that dominate collective memory, because those are the picks that get discounted, and to trust whatever authentic name surfaces from your own local or imported shopping.

Recorded from the game’s published reveal · Source · Checked 1 Nov, 12:25 UTC

Names and scores reflect the linked dated reveal. The original game makes the final decision on live acceptance. Editorial policy