Recorded answers
19,490 recorded answers
How to approach it
A workable method is to sort candidates by sales channel and by typography rather than chasing well-known labels one at a time. Walk through what you actually use, then what sits in a relative's bathroom, then what appears in dermatology clinics, salon backbars, refill shops and subscription boxes. On each mental shelf, force out four or five labels before moving on. Afterwards, run a second pass purely on form: entries built from digits, initials, punctuation, a founder's surname or a single abstract word tend to be under-supplied, so they are worth listing even when they feel obscure. Keep a longlist of thirty or more, then cut anything that is really a product, a treatment or a retailer's own generic line, and check the spelling of the strangest candidate before committing.
Get a hint
Start from the entire aisle rather than a single container: every cleanser, serum and cream on a shelf implies a label behind it, and that label is what gets collected here.
A little more
Look past the heavily advertised labels and leave room for pharmacy ranges, salon-only lines, subscription startups and tiny workshops selling through one webshop.
One step further
Pay attention to the shape of the wording too: numerals instead of words, initials, punctuation marks and a founder's surname all appear as perfectly valid entries on this list.
Reveal answers 19,490
- The Compound WayDeep Cut85points
- The Coucou ClubDeep Cut85points
- The Crème ShopDeep Cut85points
- The Cure SkincareDeep Cut85points
- The Derma CoDeep Cut85points
- The Earthling Co.Deep Cut85points
- The Eco ShiftDeep Cut85points
- The Edinburgh Natural Skincare CompanyDeep Cut85points
- The Edit By Sainsbury'sDeep Cut85points
- The English Soap CompanyDeep Cut85points
- The FacialistDeep Cut85points
- The FanticyDeep Cut85points
- The FeelistDeep Cut85points
- The Flare Health CareDeep Cut85points
- The Foot FactoryDeep Cut85points
- The Fox TanDeep Cut85points
- THE FRUIT COMPANYDeep Cut85points
- The GinzaDeep Cut85points
- The GlowDeep Cut85points
- The Glow CompanyDeep Cut85points
- The Glow FairyDeep Cut85points
- The Goat SkincareDeep Cut85points
- The Golden SecretsDeep Cut85points
- The Good FillDeep Cut85points
- The Good Hygiene Co.Deep Cut85points
- The Good MineralDeep Cut85points
- the green soap companyDeep Cut85points
- The Grey Men's SkincareDeep Cut85points
- The Handmade Soap Co.Deep Cut85points
- The HarnayDeep Cut85points
- The History of WhooDeep Cut85points
- The Honey CollectionDeep Cut85points
- The Honey PotDeep Cut85points
- The Innate LifeDeep Cut85points
- The Jojoba CompanyDeep Cut85points
- The Joy labDeep Cut85points
- The Kind CollectiveDeep Cut85points
- The Konjac Sponge CompanyDeep Cut85points
- THE LAB by blanc douxDeep Cut85points
- The LabatorianDeep Cut85points
- The Light SalonDeep Cut85points
- The Lotion CompanyDeep Cut85points
- The Lotus (skincare brand)Deep Cut85points
- The Love CoDeep Cut85points
- The Luxury Original ExtremeDeep Cut85points
- The Lyfestyle Co.Deep Cut85points
- The MajestyDeep Cut85points
- The Man CompanyDeep Cut85points
- The Mango FlamingoDeep Cut85points
- The Mask Dr.Deep Cut85points
Why these answers count
The scoring spread was lopsided: 18,915 entries earned 85 points, which suggests the grader accepted almost any label that was recognisably about skin care. Separation came at the edges. Only 404 answers dropped to 60 points, and those were the reflex picks, the handful of global labels a whole room would shout at once, marked down for how little thought they required. At the far end, a single answer reached 100 points: Bag Balm, an old-fashioned multipurpose salve whose place on a facial care list can be argued but is far from automatic. In between sat the vast middle, where odd formatting cost nothing. (M)anasi 7, (Re)Herm and 111Skin all took the standard 85, as did entries led by digits or punctuation. Rarity is rewarded, but gently: an outlandish label still has to be a real one, and once it clears that bar it lands in the same comfortable band as everything else.