Krillion Recorded answers
781 recorded answers
How to approach it
Work along routes rather than lists, with a clock running. Start in the physical world: streets, vehicles, buildings, printed handouts and everyday objects. Then switch to electronic settings and separate the format of a message from the platform hosting it. After that, examine the commercial arrangement behind the message, because paid association with events, borrowed audiences and staged moments each produce their own named routes. Finally mine trade vocabulary, where media kits, rate cards and agency catalogues supply precise labels. Write every candidate before judging, then drop whatever is merely a product, a company name or a bare price cut. Group what survives by setting and check whether the label describes how a message travels rather than where you saw it. Aim for volume first; prune afterwards.
Get a hint
Begin with the built environment and the objects inside it: surfaces people walk past, vehicles in motion, printed matter handed over, and items carried home all host commercial messages.
A little more
Move next to electronic settings, splitting the shape of the message from the platform that carries it, since apps, video services, games and retail sites each generate their own named placements.
One step further
Finish with indirect routes, where payment buys association rather than space: sponsored events, borrowed audiences, tie-ins with other people's content and staged moments built only to be reported.
Reveal answers 781
- Forehead advertisingOne in a Krillion100points
- 3D pavement art adDeep Cut85points
- ABEMA adsDeep Cut85points
- Addressable TV advertisingDeep Cut85points
- Ads on cowsDeep Cut85points
- AdvergameDeep Cut85points
- Advertiser-funded programmingDeep Cut85points
- Advertising columnDeep Cut85points
- Advertising comicDeep Cut85points
- Advertising filmDeep Cut85points
- Advertising stampDeep Cut85points
- Aerial audioDeep Cut85points
- Aisle interrupterDeep Cut85points
- Albertsons Media CollectiveDeep Cut85points
- AlignableDeep Cut85points
- AlimamaDeep Cut85points
- Allegro AdsDeep Cut85points
- Almanac advertisingDeep Cut85points
- Alternate reality game (promotional ARG)Deep Cut85points
- Ambient advertisingDeep Cut85points
- Ambush marketingDeep Cut85points
- Anamorphic 3D billboardDeep Cut85points
- Anghami adsDeep Cut85points
- Angi adsDeep Cut85points
- App install adDeep Cut85points
- App store advertisingDeep Cut85points
- App store optimizationDeep Cut85points
- Apple Business ConnectDeep Cut85points
- Apple News adsDeep Cut85points
- Apple Search AdsDeep Cut85points
- Application sponsorshipDeep Cut85points
- AppLovinDeep Cut85points
- AR advertisingDeep Cut85points
- AR filterDeep Cut85points
- AstroturfingDeep Cut85points
- ATM advertisingDeep Cut85points
- Audio posterDeep Cut85points
- Augmented reality billboardDeep Cut85points
- Auto-rickshaw advertisingDeep Cut85points
- AutotraderDeep Cut85points
- AvitoDeep Cut85points
- Award entry (industry awards)Deep Cut85points
- Awning signDeep Cut85points
- BackpageDeep Cut85points
- Baidu adsDeep Cut85points
- Balloon archDeep Cut85points
- Banner exchangeDeep Cut85points
- Beach sand advertisingDeep Cut85points
- Beehiiv ad networkDeep Cut85points
- Beer matDeep Cut85points
Why these answers count
Scoring here looks oddly compressed at the summit: one entry reaches 100 points while hundreds sit at 85, and a further 174 stop at 60, which suggests the prize goes to precision more than sheer obscurity. The perfect score belongs to the most physical end of the spectrum, a placement so intimate that it sounds like a joke until you confirm the practice is real. The large 85-point block is where most successful players landed, mixing obscure formats such as Advertising stamp, Beer mat and Advertising comic with retail networks and placements sold inside apps. Each of those is instantly recognisable to someone working in the trade, yet almost never the first thing a casual player types. The 60-point band covers accurate but predictable thinking, the channel nearly everyone writes down early. Points therefore track distance from the obvious: a broad medium earns modestly, while a narrow, properly named variant that still qualifies earns far more. Naming the specific mechanism beats naming the general field.