Recorded answers
810 recorded answers
How to approach it
Work along routes rather than lists, with a clock running. Start in the physical world: streets, vehicles, buildings, printed handouts and everyday objects. Then switch to electronic settings and separate the format of a message from the platform hosting it. After that, examine the commercial arrangement behind the message, because paid association with events, borrowed audiences and staged moments each produce their own named routes. Finally mine trade vocabulary, where media kits, rate cards and agency catalogues supply precise labels. Write every candidate before judging, then drop whatever is merely a product, a company name or a bare price cut. Group what survives by setting and check whether the label describes how a message travels rather than where you saw it. Aim for volume first; prune afterwards.
Get a hint
Begin with the built environment and the objects inside it: surfaces people walk past, vehicles in motion, printed matter handed over, and items carried home all host commercial messages.
A little more
Move next to electronic settings, splitting the shape of the message from the platform that carries it, since apps, video services, games and retail sites each generate their own named placements.
One step further
Finish with indirect routes, where payment buys association rather than space: sponsored events, borrowed audiences, tie-ins with other people's content and staged moments built only to be reported.
Reveal answers 810
- SiriusXM adsDeep Cut85points
- Ski lift advertisingDeep Cut85points
- Skippable video adDeep Cut85points
- Sling TV adsDeep Cut85points
- Smart speaker adDeep Cut85points
- Smart TV home-screen adDeep Cut85points
- SmartNews adsDeep Cut85points
- Smartwatch adDeep Cut85points
- Snow advertisingDeep Cut85points
- Social bookmarkingDeep Cut85points
- Social media optimizationDeep Cut85points
- Sogou adsDeep Cut85points
- Song pluggingDeep Cut85points
- SoundCloud adsDeep Cut85points
- Space advertisingDeep Cut85points
- SpadeaDeep Cut85points
- SpamdexingDeep Cut85points
- Split-screen adDeep Cut85points
- Sponsored AR experienceDeep Cut85points
- Sponsored emojiDeep Cut85points
- Sponsored productsDeep Cut85points
- Squeeze pageDeep Cut85points
- SqueezebackDeep Cut85points
- Stair riser advertisingDeep Cut85points
- Step and repeatDeep Cut85points
- Sticky note adDeep Cut85points
- Store atmosphericsDeep Cut85points
- Story adsDeep Cut85points
- Street criesDeep Cut85points
- Street furniture advertisingDeep Cut85points
- Street-theatre advertisingDeep Cut85points
- Strut cardDeep Cut85points
- SubitoDeep Cut85points
- SuggingDeep Cut85points
- Superstitial (Unicast ad)Deep Cut85points
- Surrogate advertisingDeep Cut85points
- Swiggy adsDeep Cut85points
- T-shirt cannonDeep Cut85points
- Table tentDeep Cut85points
- TaboolaDeep Cut85points
- Takealot adsDeep Cut85points
- TamegakiDeep Cut85points
- Target RoundelDeep Cut85points
- Teaser campaignDeep Cut85points
- Telegram adsDeep Cut85points
- Tesco MediaDeep Cut85points
- Text link adDeep Cut85points
- Thermometer signDeep Cut85points
- Thought leadershipDeep Cut85points
- Threads adsDeep Cut85points
Why these answers count
Scoring here looks oddly compressed at the summit: one entry reaches 100 points while hundreds sit at 85, and a further 174 stop at 60, which suggests the prize goes to precision more than sheer obscurity. The perfect score belongs to the most physical end of the spectrum, a placement so intimate that it sounds like a joke until you confirm the practice is real. The large 85-point block is where most successful players landed, mixing obscure formats such as Advertising stamp, Beer mat and Advertising comic with retail networks and placements sold inside apps. Each of those is instantly recognisable to someone working in the trade, yet almost never the first thing a casual player types. The 60-point band covers accurate but predictable thinking, the channel nearly everyone writes down early. Points therefore track distance from the obvious: a broad medium earns modestly, while a narrow, properly named variant that still qualifies earns far more. Naming the specific mechanism beats naming the general field.