Krillion Recorded answers
810 recorded answers
How to approach it
Work along routes rather than lists, with a clock running. Start in the physical world: streets, vehicles, buildings, printed handouts and everyday objects. Then switch to electronic settings and separate the format of a message from the platform hosting it. After that, examine the commercial arrangement behind the message, because paid association with events, borrowed audiences and staged moments each produce their own named routes. Finally mine trade vocabulary, where media kits, rate cards and agency catalogues supply precise labels. Write every candidate before judging, then drop whatever is merely a product, a company name or a bare price cut. Group what survives by setting and check whether the label describes how a message travels rather than where you saw it. Aim for volume first; prune afterwards.
Get a hint
Begin with the built environment and the objects inside it: surfaces people walk past, vehicles in motion, printed matter handed over, and items carried home all host commercial messages.
A little more
Move next to electronic settings, splitting the shape of the message from the platform that carries it, since apps, video services, games and retail sites each generate their own named placements.
One step further
Finish with indirect routes, where payment buys association rather than space: sponsored events, borrowed audiences, tie-ins with other people's content and staged moments built only to be reported.
Reveal answers 810
- Town crierRare60points
- Trade showRare60points
- Train advertisingRare60points
- Transit advertisingRare60points
- Truckside advertisingRare60points
- Tupperware partyRare60points
- Twitch adsRare60points
- Unboxing videoRare60points
- User-generated contentRare60points
- Video marketingRare60points
- Viral marketingRare60points
- Wall-painted advertisingRare60points
- WhatsApp adsRare60points
- Wild postingRare60points
- Window displayRare60points
- X (Twitter) adsRare60points
- Yard signRare60points
- Yellow PagesRare60points
- Yelp adsRare60points
- Aerial bannerSchooler30points
- BannerSchooler30points
- Banner adSchooler30points
- BrochureSchooler30points
- Bus advertisingSchooler30points
- Business cardSchooler30points
- Celebrity endorsementSchooler30points
- Cinema advertisingSchooler30points
- Cold callingSchooler30points
- Direct mailSchooler30points
- Door-to-doorSchooler30points
- Email marketingSchooler30points
- Facebook adsSchooler30points
- Free sampleSchooler30points
- Google AdsSchooler30points
- Influencer marketingSchooler30points
- Instagram adsSchooler30points
- Magazine adSchooler30points
- Online advertisingSchooler30points
- Podcast adSchooler30points
- Pop-up adSchooler30points
- PosterSchooler30points
- Print advertisingSchooler30points
- Product placementSchooler30points
- Promotional productsSchooler30points
- SignSchooler30points
- SMS marketingSchooler30points
- SponsorshipSchooler30points
- TelemarketingSchooler30points
- TikTok adsSchooler30points
- Vehicle wrapSchooler30points
Why these answers count
Scoring here looks oddly compressed at the summit: one entry reaches 100 points while hundreds sit at 85, and a further 174 stop at 60, which suggests the prize goes to precision more than sheer obscurity. The perfect score belongs to the most physical end of the spectrum, a placement so intimate that it sounds like a joke until you confirm the practice is real. The large 85-point block is where most successful players landed, mixing obscure formats such as Advertising stamp, Beer mat and Advertising comic with retail networks and placements sold inside apps. Each of those is instantly recognisable to someone working in the trade, yet almost never the first thing a casual player types. The 60-point band covers accurate but predictable thinking, the channel nearly everyone writes down early. Points therefore track distance from the obvious: a broad medium earns modestly, while a narrow, properly named variant that still qualifies earns far more. Naming the specific mechanism beats naming the general field.